17/10/2011
Russia: survey on cosmetics shopping outlets
by Karin Heinze
photo:NürnbergMesse
A survey by the Russian natural cosmetics consumer portal Ekokosmetika.ru on preferred shopping outlets shows specialist shops with 40% appreciably ahead of pharmacies with some 34% and online shops with around 16%.Einleitung
Perfumeries landed in fourth place with 7.8% of the just under 390 participants. According to the operator of the Internet portal, the Russia expert Dr. Kirsten Hüttner of Stuttgart, a majority of natural cosmetics are currently sold via the pharmacy sales channel. Visitors to the Russian-language websites of Ekokosmetika.ru find a database with the sales outlets of individual brand products as well as information about ingredients and the declaration of natural cosmetics.
Comparable reports
31/01/2013
Vivaness Forum: panel discussion on the Russian market
by Karin Heinze
With the title “The challenge of Russia – where to sell natural cosmetics successfully” Russian expert Dr. Kirsten Hüttner has invited representatives of international natural cosmetics companies to a panel discussion at Vivaness Forum. more
29/03/2012
Russian natural cosmetics market reaches nearly 50 million euros
by Kai Kreuzer
At an event at this year’s Vivaness Congress, players who are already operating in the Russian market discussed issues with Dr. Kirsten Hüttner from Stuttgart, an expert on Russia more
21/03/2013
Russia: two concepts for natural cosmetics
by Karin Heinze
The value of the Russian market for cosmetics – approximately €11bn – is somewhat less than the €12.8bn sales value in the German market. In recent years, the sales of natural cosmetics in particular have developed dynamically in Russia. more
18/10/2012
Russia: internet shops for natural cosmetics booming in dynamic market
by Karin Heinze
In Moscow alone, the number of online shops for natural cosmetics has quadrupled from 20 to 80 in a single year. According to Dr. Kirsten Hüttner, an expert on Russia, the boom experienced by this sales channel has presented manufacturers of natural cosmetics with some real challenges. more
27/10/2011
Successful Natural Cosmetics Forum in Moscow
by Karin Heinze
The second Russian Natural Cosmetics Forum took place in Moscow at the end of September. Dr. Kirsten Hüttner, owner of the ekokosmetika.ru. portal organizes the conference in cooperation with the Event Communication Group. more